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What's a book Summary?
Soundview Executive Book
Summaries® are 5,000-word
eight-page distillations of business
books. A Summary covers the
book's main points and highlights
and gives you a working knowledge of
its contents.
A Summary isn't merely a
digest or excerpts strung together.
It's a seamless document that reads
(and holds your interest) like a
magazine article. And you retain
more of the content when you read a
Summary than when you read a
book. A major university study
proved that a few years back.
Finally, Summaries not only
save you time and money. They keep
you abreast of the latest ideas and
techniques, and they help you decide
whether a book is worth reading in
its entirety.
Who reads the Summaries
and reviews and why?
Soundview screens and
evaluates business books for
executives worldwide. These people
range from CEOs to managers just
starting out, and all in between.
Subscribers include managers, sales
and marketing people, entrepreneurs,
consultants, academics and students,
people in manufacturing and finance,
human resources -- you name it.
As diverse as this group is, the
people have a few things in common.
They are ambitious, for example, and
they recognize that to succeed they
must keep abreast of current
business trends and ideas. They also
know that, in the business world,
education must be an ongoing
process. To stop learning is to fall
behind. Whatever their motivation,
Summary readers find
themselves more effective on the job
and more successful in their
careers.
What kinds of topics do the
Summaries and reviews
cover?
If it's of interest to business
people, we cover it. These include
the usual suspects like management
books, books on finance or
manufacturing, economics, sales,
small business, career and success
techniques, etc. But we also
occasionally cover books on topics
that affect all business people,
like health care, the environment,
politics, and so on.
Can I buy Summaries
on the newsstand?
No. Soundview Executive Book
Summaries® is a subscription
publication available only by mail
and on-line. Each month, subscribers
receive a package with either two or
three Summaries in it (for a
total of thirty per year), and a
separate publication, Speed
Reviews, in which books and
other productivity-enhancing
products are reviewed. Additionally,
our audio subscribers receive a
cassette or CD each month with audio
versions of the summaries.
How does Soundview
choose the books it summarizes and
reviews?
Publishers and authors submit nearly
1500 books for our consideration
each year. Our selection process is
rigorous. Each book must:
-
Contain new ideas
-
Have immediate value for
readers
-
Be well written.
The very best of these books become
Summaries (once we receive
permission from the publishers).
Other excellent titles including
those on more specialized subjects
are reviewed in Speed Reviews. This
valuable companion piece also covers
related Internet sites of interest.
You say the Summaries
give you ideas and techniques you
can use on the job to get better
results. How else do people use
Summaries?
Our readers often surprise us when
they tell us how they use
Summaries. For example, they
use them as gifts to friends or
junior colleagues, they use them to
help subordinates improve their
skills, and they use them to make
points authoritatively at meetings.
Perhaps most importantly,
subscribers use Soundview
as an executive book-screening
service.
Do you summarize all the
business bestsellers?
No. First of all, with the exception
of books by Tom Peters, Peter
Drucker, and a few others, there
aren't many business bestsellers.
Again, if the books contain fresh
ideas and have immediate value for
readers, we bring them to light.
How do authors feel about
having their books summarized?
They love it. For one thing, there
are 48,000 titles published in the
U.S. each year. Unless you're a
popular writer of fiction, it can be
nearly impossible to get publicity
for your book. Soundview
provides unbeatable exposure for a
book and its author -- and to a list
of people perfectly matched to a
book's message. A Summary
can therefore have a strong impact
on book sales. Also, imagine how an
author feels knowing his or her book
has been chosen out of more than a
thousand for special attention. It's
an honor.
Do you want to read the book
after reading the Summary?
Yes, and that's the point of the
service. Most Soundview
subscribers want to read the books
that concern them directly. In
effect, Soundview acts as a
screening service, pointing you in
the direction of worthy books. We
give you a taste of the book -- and
many ideas and techniques you can
put to use immediately -- so you can
decide if you want the whole thing.
And as a convenience to readers, we
stock and sell all the books we
summarize, as well as the many more
that we review in our companion
publication, New & Noteworthy.
How long has Soundview
been doing this?
For 27 years -- longer than anyone.
We have the experience to spot new
ideas in books, and to know what
topics are of interest to business
readers.
So what is the
organization's goal?
To make information in the best
business books easily and quickly
available for readers and to save
them time. To provide them with
useful, usable ideas, methods, and
solutions.
Tell me again exactly what I
get for my yearly subscription?
-
Order
today and receive
five great
Summaries absolutely FREE.
-
Each
month you'll receive two or
three eight-page Summaries
of the best business books -- 30
a year -- more than any other
summary service!
-
If
you choose the audio summaries,
you'll also receive a cassette
or CD each month --- 12 per year
--- with specially scripted
audio summaries and reviews.
-
Also
included is our monthly
supplement called "Speed
Reviews" containing
reviewed books, software,
videos, CD-ROMs, and other
valuable business products.
-
You'll have the privilege of
purchasing any of our past
Summaries at special,
subscriber only prices. We have
over 300 titles to choose from!
-
Access to our research
department -- tell us exactly
what your problem is and we will
try to recommend a book that
will provide the answer.
-
Access to the "subscribers only"
area of our web site, where you
can purchase summary
collections, use our on-line
customer service, and check out
our list of the very best Web
sites for busy executives.
Answers to your questions about our
online formats:
In what
online formats are the summaries
published?
Our
online summaries are published in
the following formats:
PDF – this can be read by any
PDF reader, and is the best format
for printing out the summaries. We
recommend using Adobe Acrobat
Reader.
HTML – this format can be
read by most Web browsers, like
those found on the majority of
computers and PDA’s
Palm DOC – this format works
on PDA’s that use the Palm OS, such
as Palm, Handspring, and Sony
handhelds.
LIT – this format works for
most PocketPC’s, including Compaq’s
iPaq, Hewlett Packard’s Jornada and
Casio’s Cassiopeia, using Microsoft
Reader.
MP3 – this is an online audio
format which can be listened to on
most PC's, Pocket PCs, and MP3
players, using Windows Media Player,
the Real Player, and other MP3
software.
What are
these "readers" that you refer to
for viewing or listening to online
summaries, and how do I get them?
The
document readers that we refer to
are software programs that are
available for free by download from
the Web. These readers will enable
you to view or listen to our
summaries in the various online
formats we offer them in. For more
information, check out the links
listed below:
Adobe Acrobat Reader
Palm DOC
Readers, such as:
Cspotrun
Palm Reader
Microsoft Reader:
PC Version
Pocket PC Version
MP3 Players:
Real Player
Windows Media Player
Web Browser – the HTML format is
read by your Web browser |